Bighorn Overland is an outdoor company based in Alberta Canada specializing in selling Rooftop tents for Trucks and camping equipment. The goal for this project was to incorporate the Albertan flag and the Bighorn sheep into a logo while maintaining a minimal and authentic style, and then translating that logo into Stickers and Decals for trucks. One of the challenges of this project was trying to incorporate a style that is minimal but also fitting to the outdoor truck aesthetic.
